The Legend

Toni Sailer

Athlete. Film star. Role model.

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It is sensational!! At the Winter Olympics in Cortina d'Ampezzo, Toni Sailer, just 21 years old, is the first person in history to win all three competitions: downhill, slalom and giant slalom.

With three Olympic golds, seven world championships and 170 victories, the trained glazier and plumber is world-renowned as the most successful ski athlete of all time.

After his 23rd birthday, Toni Sailer stopped participating in professional sports and instead began a career as an actor and singer. Despite his successes, he dedicated his life to skiing until his dying day. He died on 24th August 2009.

Toni Sailer remains unforgotten: his sporting achievements, his charisma and his fashionable style. You will come across retro-design details again and again in our Toni Sailer collections which recall the extraordinary sportsman and fascinating person.
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